Innovators.
Producers.
Experience Architects.

Our leadership brings decades of experience in live entertainment, immersive media, venue development, and content strategy. At BASE Xperiential, we create unforgettable moments—combining bold creativity with hands-on expertise. From Broadway and Las Vegas residencies to immersive exhibits and global tours, our experience shapes every detail. From the HoloTheater to original live content, we craft products for quality, scalability, and impact.

  • Brian Becker

    Executive Chairman

    A visionary with 40+ years in live entertainment, Brian has led global companies like Clear Channel Entertainment and SFX. He co-founded BASE Entertainment in Las Vegas and now brings that strategic leadership to BASE Xperiential. Brian ensures every project is grounded in big-picture thinking and built for impact.

  • Scott Zeiger

    Executive Producer


    Scott is an award-winning producer with hits on Broadway, in Las Vegas, and around the world. His resume includes Jersey Boys, Rock of Ages, The Phantom of the Opera, and Cirque du Soleil projects. He brings creative excellence and deep theatrical insight to every BASE production.

  • Dominic Roncace

    President


    Dom leads business operations and partner strategy with a focus on growth. With a background in venue management, hospitality, and executive leadership, he helps BASE build experiences that are not just creative — but commercially sound.

  • Ryan Latham

    Institutions


    Ryan leads our flagship HoloTheater division. He bridges storytelling and strategy, overseeing productions like Dinosaur Discoveries. With experience in sports, brand strategy, and immersive attractions, he ensures every show is impactful, scalable, and audience-ready.

  • Lori Reilly

    Administration


    Lori helped build BASE Xperiential from the ground up. She oversees internal operations, business development, and culture. With 16+ years of experience supporting executive leadership, she keeps our team moving forward with focus and integrity.

  • Mike Todd

    Finance

    Mike is responsible for all finance and accounting functions including capital raising activities, tax planning, and preparing the company’s financial statements, forward-looking budgets, forecasts, and strategic business plans. 

  • Akhil Paul

    Marketing

    Akhil leads marketing for BASE Xperiential, shaping how audiences discover and connect with our venues, films and experiential entertainment.

  • Duane Kamins

    Legal and Business Affairs

    Duane Kamins received his BBA from the University of Texas at Austin, and his Doctor of Jurisprudence from South Texas College of law.  He is admitted to practice law in the States of Texas and Colorado, as well as to the Federal District Courts for the Southern District of Texas and District of Colorado.  

  • Jeremy Becker

    Construction and Production

    Jeremy leads the development and buildout of BX’s HoloTheaters bridging construction, production, vendor coordination, site evaluation, permitting, and operational planning from early feasibility through design, construction, and opening. 

  • Gideon Dunn

    General Manager, Branson 

    Gideon Dunn brings more than 17 years of entertainment and hospitality leadership to his role as General Manager of BASE Xperiential's HoloTheater at Branson Landing, including experience with Silver Dollar City and Big Cedar Lodge, two of the most respected names in the region's tourism industry, where he developed a deep understanding of what draws families, school groups, and tour operators to the Ozarks.  

  • Alan Shuman

    General Manager, Natick

    Alan Shuman brings more than 25 years of diverse management, operations, and customer experience expertise, spanning a wide range of industries, to his role as General Manager of Base Xperiential's HoloTheater in Natick, Massachusetts.